As soon as Odysys is properly set-up you will have access to several software, guidance, and professional services specifically designed to help bed & breakfasts, inns, and small hotels generate more direct bookings.
Depending on your subscription, Odysys provides three key items to help you market and manage your property:
1. The Odysys Platform
The Odysys Platform consists six possible tools:
- Dashboard - Your dashboard provides a 30-day snapshot of performance including: Occupancy, revenue, website traffic, top-pages viewed, social marketing performance, and more.
- Site Builder - Manage your mobile responsive website using your simple, yet powerful, website editor.
- Marketing Tools - Deploy and update your blog with ease. Publish to your social media accounts, and track performance.
- Search Engine Optimization & Competitive Analysis - Track your key SEO metrics and keep an eye on your competition.
- Property Management System & Booking Engine - Easily manage your mobile responsive booking engine. View and manage your guest reservations. Set-up automated guest emails. Manage OTA availability and rates.
- Analytics - Track your performance including website traffic, traffic sources, traffic quality, goals, and revenue.
2. Customer Success Guides
Each Odysys customer is assigned a dedicated Customer Success Guide (CSG). Your CSG is responsible for any customer support issues that may arise, as well as, providing recommendations of tactics and strategies to improve your digital marketing performance. Your CSG can be contacted via phone, email, or in-app chat. Your CSG can be contacted via phone, email, or in-app chat
3. Professional Services
There are several add-on services designed specifically to help busy innkeepers generate more direct bookings and revenue.
- Local Search Marketing - We help you claim your Google My Business listing and clean up your name, address, and phone number with Google's data partners.
- Google Adwords Pay-Per-Click Management - Odysys will setup and manage your Adwords PPC campaigns. This includes account creation, ad copy, and management.
- Reservation ReCapture - Remarketing campaigns are a cost-effective way to advertise to potential guests that visit your website but don't make a reservation. We create your ads, setup your account, and manage everything.
- Facebook Advertising - Would you like to advertise to potential guests who like inns, live in your target market, and have an anniversary coming up? Facebook is the only platform that gives you that type of targeting. We set everything up, create your ads, and manage your account.
Now that you understand why Odysys was created, go ahead and get acquainted with our "getting started" guides.