Odysys Academy | Odysys Help Center

START HERE! How to Use the Odysys Academy

The Odysys Academy is your step-by-step roadmap to driving more bookings for your property. Learn how it works and get started!

Written by Ben Lloyd
Updated over a week ago

Odysys Prime Site Builder Training Webinars

Scheduled Live Training Webinars for Odysys Customers. Learn how to manage, edit and update your Odysys WordPress Site Builder site.

Written by Jeff Caston
Updated over a week ago

Odysys Academy: Set a Foundation for Direct Bookings

Odysys Academy: Google Business Listing - Your Key to Success

Rapid Start - Relationship Marketing: Everything you need to optimize your property's Google My Business listing, key to success in Google.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy: Google Analytics - Setting up for Success

Rapid Start Foundation: Proper Google Analytics setup between your Website and your booking engine so you have real, actionable data.

Written by Ben Lloyd
Updated over a week ago

Identify Your Ideal Guests, Create Marketing Personas

Rapid Start - Foundation: Defining exactly who your ideal guest is makes it much easier to create great marketing.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy: Set Marketing Goals and a Realistic Marketing Budget

Foundation: How to set marketing goals and a realistic budget to achieve them.

Written by Stephen Fofanoff
Updated over a week ago

Odysys Academy: Search Engine Optimization Overview

Rapid Start - Foundation: How SEO actually works, and how to get better results over time. Also what Odysys does for customer website SEO.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy: Relationship & Reputation Marketing

Odysys Academy: Guest Emails

Rapid Start - Foundation & Relationship Marketing: Don't Miss Easy Opportunities to Generate More Revenue with Your Automatic Guest Emails.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy: Reviews

Rapid Start - Relationship & Transactional Marketing: Everything You Need to Know About Reviews. Your key to optimal occupancy.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy: Email Newsletters & Email Marketing

Rapid Start - Relationship/Transactional Marketing: Email marketing is a cost-effective way to both drive bookings & maintain relationships.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy: Optimize Social Media

Rapid Start - Relationship & Demand Marketing: How does social media help market your property & drive bookings? How to optimize your social

Written by Ben Lloyd
Updated over a week ago

Odysys Academy: Transactional Marketing - Convert Your Traffic Into Bookings

Odysys Academy: SEO for Bookings

Odysys Academy - Transactional Marketing. Optimize the search results for your property name to turn your marketing efforts into bookings.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy: Extras, Packages & Upsells

Rapid Start - Transactional Marketing: Are you leaving money on the table? Increase revenue per booking with extras, packages & upsells.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy: OTA Management, Pricing & Yield Management

Rapid Start - Transactional Marketing: Manage your OTA availability and yield your rates to drive more direct bookings.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy: Awareness & Demand Marketing - Get More Traffic

Odysys Academy: Ongoing SEO for Traffic Growth

Rapid Start - Awareness Marketing: SEO for generating awareness & growing traffic requires content, links, and dedication.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy: Continuing Education

Odysys Academy March 2020: How to Rank Better in Google's "Hotel Search" Map Results

Webinar features the top ranking criteria for Google's "Hotel Search" map results and steps you can take to rank better in those results.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy January 2020: Blogging & Content for Direct Bookings

How and when blogging and multimedia content (video, podcasts) can improve your property's search engine rankings and help with bookings.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy October 2019: Advertising Strategies

How to approach advertising for more commission-free direct bookings. Learn more about our new, effective Google Hotel Ads service as well.

Written by Ben Lloyd
Updated over a week ago

Odysys Academy September 2019: Google Analytics & Odysys Analytics

How to set up and use your Google Analytics to drive more bookings.

Written by Ben Lloyd
Updated over a week ago