How to Get your Google Reviews URL Want to have guests leave you a review in Google? Here's how to get the URL Ben Lloyd
How to Get the URL to Send to Guests for Google Reviews
It can be difficult to explain to a guest how to leave a review for your business on Google. Send them a link directly to where they can leave a Google review for your property instead!
Recently - Google added "shortnames" to Google Business and they make it very easy to get a review URL. More info:
Better & Easier Review URLs
The number one benefit to Google “short names” is that it is now MUCH easier for hotels to make a review URL and share it via printed materials etc. This is much cleaner than the previous methods for creating a review URL for your post-stay email. Once it is set up – your new short name review URL would look something like this: http://g.page/pineridgeinn/review/
How to Set Up Your Google Short Name & Get Your Review URL
1.) Login to your Google My Business account at https://business.google.com/
2.) You’ll see a message like this on your “Home” screen in Google business. (Alternatively, navigate to the “info” page and edit the short name there.)
3.) Click the “+” and create your short name
Your New URL for Google Reviews
Now comes the tricky part - Google has removed the "get more reviews" screen shown below, so here's what you do to create your new URL.
Copy this link and replace "yourshortnamehere" with your shortname: https://g.page/yourshortnamehere/review
Add your modified link to your post-stay email to ask your customers to leave you a review on Google.
Once created – you can refer people to your business location with a g.page url: https://g.page/yourshortnamehere/ – example: https://g.page/odysys/
Or when you go to Google Maps and share your property location, you’ll see Google is using the new short name in the URL
Tips for Choosing Your Short Name
Google will actually suggest a short name for you, so I’d just use that unless you prefer a different one.
Just make it easy and short
Do it now before another property with the same name steals your short name! (I’m looking at you everyone with “main street” or “blackberry” in your property name)
There is no SEO benefit to the short name. This is purely for usability – so keep it short and don’t stuff keywords into it
If you don’t create a short name is there any drawback? No.
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