Odysys Academy September 2019: Google Analytics & Odysys Analytics How to set up and use your Google Analytics to drive more bookings. Ben Lloyd
To-Do's:
Complete the following to-do's to finish this month's Odysys Academy
First, watch the "Fundamentals" video below.
Verify that Google Analytics is set up on your website and booking engine. See video: "Set Up/Configure Google Analytics" section.
Verify that Google Analytics is connected to your Odysys account. See video: "Connect Google Analytics to Odysys".
Download, Save and Review: Google Analytics for Innkeepers (PDF)
Review your Google Analytics for opportunities!
Fundamentals
In the video we walk through Google Analytics Setup, some common issues, basic reports and how to use them. See the chapter list on the right to navigate to different sections of the video.
Link referenced in the video: http://bit.ly/OA-GA-SETUP - Set up Google Analytics on your Website and booking engine
Additional Materials
Blog Post: Google Analytics Metrics that Matter